Insights from Ray Borg

Blog

Practical advice on sales, operations, profitability, staff and growth from Ray Borg, Fractional General Manager / COO at Optima Business Improvement Services.

The sale is made. Now what?

Winning new business feels great. But what happens next is where many businesses lose money without realising it. The handoff from sales to delivery is one of the most overlooked gaps in small and medium business operations.

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Bottlenecks don't announce themselves. They just quietly cost you money.

Most business owners know something's not right — they just can't put their finger on exactly where the drag is coming from. Here are 3 signs your business has hidden operational inefficiencies.

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Planning ahead for fuel restrictions

If you're running a fleet of vehicles, have service teams/sales team running around all day delivering and/or servicing your clients, its time to start thinking about what your business will do should we find ourselves with limited supply of fuel.

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We didn't just pick a name. OPTIMA stands for something.

Every business we work with is different — but the approach is always the same. Six core principles that guide everything we do.

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Most business owners are brilliant at what they do. Running the business side? That's a whole different challenge.

You're delivering great work, keeping clients happy, managing your team — and somehow there's no time left to fix the things you know need fixing.

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Driving a profitable Business.

We run businesses to make profit so we can do the things that are important to us. Here are 6 points that can be achieved that can enhance your profit with little effort from you.

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It’s Planning Time.

Some owners/managers hate it, others like it done for them and others just love getting into the nitty gritty of their business. Whichever one is you; it needs to be done.

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Converting Leads to Sales

Forrest Gump famously noted that “Life’s like a box of Chocolates” - Well so it is with sales. You never know where the next lead will take you. Here are a couple of pointers that can help improve converting your lead into a Sale.

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Lead Generation – Im not getting the leads I’m after.

Started a new business and have everything in place except for one thing – Leads. Here’s a few thoughts that may assist you while you continue to work on generating leads and sales.

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Staff Onboarding – Losing new staff members – is it you or your organisation?

You’ve just employed a new staff member after what felt like an eternity of reading resumes and conducting interviews. So, what’s next? Have you prepared you and your team for the new staff member?

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Your Delivery Chain – When was the last time you reviewed it.

It’s not the most glamorous job – I know. Many of us are busy generating sales, completing the paperwork so that the product or service is delivered to the client. So, when was the last time the process of delivering what you sold to the end user was reviewed.

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Growing Pains

Are you finding it difficult to manage your business as its growing. Not having enough time, working extra hours to manage the growth? Here are 4 things that allow you to delegate your decisions.

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Introducing Optima Business Improvement Services

After 40 something years of working for a variety of organisations—big, small, and everything in between—I’ve decided it’s time to take the leap and work for myself. Part-Time GM / COO – Full-Time Impact.

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